What Plan B Can Do for You
Packages | Electronic Press Kits
| Sales and Marketing Programs
| Underwater Production
| Still Photography
| Aerial camera | Generating
broadcast publicity | Satellite
up-link | Web presence
| Editing | Duplication | DVD Authoring
| Translation Services/Voice-over
should you expect from a B-Roll package?
B-Roll defined: It's not a narrative… it does not have voice over; however,
it does have sound on tape, whether that sound is the dialogue of an interview
or a child shouting with joy the first time they're on water skis.
should you expect to use the B-Roll?
producer and presenter will tell you that when you provide footage, even
if requested by a station or network, it's not guaranteed to see air.
is there good news?
there are ways that you can increase the odds. US Plan B, Inc. principals
have been successfully pitching stories to news and entertainment producers
and network executives for more than fifteen years. Some production companies
and shooters are well known for what they do, but they do not have the
know-how when it comes to structuring your packages to get the best exposure.
Using Plan B footage to fulfill your promotional needs will increase the
odds for exposure on network television.
To learn more about B-Roll, EPKs and VNRs, CLICK
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Electronic Press Kits
The motion picture industry has been shipping EPK reels including their
trailers, movie clips, behind the scenes shorts and interviews from press
junkets for decades. Plan B staff has been involved in that market since
1980 and we structure our packages in the same manner that has been successful
to Hollywood studios. Some of our services include the creation of Video
News Releases from script to screen with your B-Roll package attached.
and Marketing Programs
Sales and Marketing Programs can drastically increase your business and
visibility. Effectively used for sales presentations, conferences, trade
shows or special events, we'll help you make it available for online viewing
or ready to be distributed to prospective clients on a DVD. And good
B-Roll can be used to create these packages, some of our clients have
even created S&M programs using a majority of footage from their B-Roll
We are happy to have one of the finest underwater camera directors,
as part of the Plan B team. He is NAUI & TDI certified and rated as a
NITROX diver (for more technical and elaborate diving) using a state-of-the-art
digital video camera and professional camera housing. We'll return with
photography of snorkeling,
scuba, shipwrecks and marine life.
Our Still Photography department is proud to include the services of
Wild Bill Melton.
Bill's excellent work has taken him around the world shooting for many
of the same clients that Plan B has also been happy to serve over the
We offer aerial photography using the finest gyro-cams in the industry
… warning this doesn't come cheap! But the visuals are incredible, phone
us for more information. We have shot aerials from jets, helicopters and
hot-air balloons all over the world.
Soft news is affected by breaking news. With your help we want to discover
the plans for your company's marketing communications program goals or
objectives; what do you consider a success; who is being targeted; product
and/or corporate awareness desired. After that has been cleared, we will
work full time to "generate broadcast publicity" or, to make it simple,
place personal calls to various television outlets and convince them to
air stories about your product/ services. Some refer to it as the personal
side of Satellite up-link.
(with and without tracking)
This is perhaps the most traditional method of distributiing Video News
Releases, and we offer fulfillment services that include tracking your
hits. For the more newsworthy events that you are planning, satellite
packages might be the smart solution.
highly skilled team of web designers can assist you in the implementation
of your web site to increase your exposure to the world.
offer both linear and non-linear editing, using state-of-the-art equipment.
Our senior editor has an extensive experience in the field of broadcast.
He had helped one of our clients net over 100 hits in two days by creating
a package that was visually irresistible to both producers and the public
that was viewing it. Its not how we do it though -- its what we do with
the footage that helps you gain presence on networks and shows that the
competition can only dream about.
Plan B maintains the highest quality to meet or exceed broadcasters stringent
requirements on all tape copies supplied. We offer duplication from DVCPRO50, Betacam SP, DigiBeta and other popular formats to VHS tapes, all DV formats, Betacam, and other formats in quantities of one
to thousands. Please contact us for the latest pricing on duplication.
Perhaps the most requested item on corporate wish lists today… corporate
identification on a DVD. With technology making leaps and bounds
every day, you'll want to enhance your print collateral with electronic
media. Plan B offers DVD authoring as well
as replication services, email us or phone us for more information.
Voice-over (voice layover)
We work with an excellent casting director with a long list of talent,
who can pinpoint the perfect person for your project. We also have a number
of multilingual people: French, German, Spanish, Japanese, Cantonese,
Russian; you name it, we've probably got the talent to speak it.